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The quiet grief (and weird excitement) of returning to work after mat leave
What happens when your maternity leave countdown starts feeling very real.
Sep 30
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Sally | The Creative Memo
How I started a five-figure Etsy shop from our one-bedroom condo
The messy early logistics, the panic of my first sale, and the three rules that actually scaled it.
Sep 23
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Sally | The Creative Memo
2
How to pick a niche you won’t burn out on
Why building for monetization and longevity means picking what you actually love, setting clear privacy boundaries, and the 4 questions that helped me…
Sep 17
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Sally | The Creative Memo
2
Outgrowing the in-between: Why I rebranded my Substack after 4 posts
Why I decided to pivot early, building a platform that grows with me, and why being a mom changes how I work.
Sep 9
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Sally | The Creative Memo
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I spent a decade building an identity around my career. Motherhood dismantled it in six months.
What happens when the title on your resume stops answering the question of who you actually are.
Sep 2
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Sally | The Creative Memo
2
August 2026
I checked all the boxes. So why do I feel like something is missing?
Welcome to the thrisis. The crisis between your quarter-life and midlife that nobody warned you about.
Aug 27
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Sally | The Creative Memo
2
"I quit my 9-5 with no plan" sounds great until you have kids who need to eat
Forget the reckless leap. Here is how to build something sustainable in the small pockets of time you actually have.
Aug 18
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Sally | The Creative Memo
1
1
For the women building something in the messy middle (or whatever we’re calling this)
Career pivots, motherhood, money and everything I can’t fit in a reel
Aug 15
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Sally | The Creative Memo
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